{"id":20740,"date":"2014-09-07T15:17:44","date_gmt":"2014-09-07T15:17:44","guid":{"rendered":""},"modified":"2014-09-07T15:17:44","modified_gmt":"2014-09-07T15:17:44","slug":"thoi-co-vang-cho-doanh-nghiep-san-xuat-do-choi-tre-em","status":"publish","type":"post","link":"https:\/\/dntieubieuna.vn\/?p=20740","title":{"rendered":"Th\u1eddi c\u01a1 v\u00e0ng cho doanh nghi\u1ec7p s\u1ea3n xu\u1ea5t \u0111\u1ed3 ch\u01a1i tr\u1ebb em"},"content":{"rendered":"

Theo b\u00e1o c\u00e1o t\u1ed5ng k\u1ebft c\u1ee7a B\u1ed9 Khoa h\u1ecdc v\u00e0 C\u00f4ng ngh\u1ec7, n\u0103m 2013 VN c\u00f3 \u0111\u1ebfn 90% \u0111\u1ed3 ch\u01a1i tr\u1ebb em l\u01b0u th\u00f4ng tr\u00ean th\u1ecb tr\u01b0\u1eddng c\u00f3 ngu\u1ed3n g\u1ed1c t\u1eeb Trung Qu\u1ed1c. Tuy nhi\u00ean, n\u0103m nay t\u00ecnh h\u00ecnh d\u01b0\u1eddng nh\u01b0 \u0111\u00e3 thay \u0111\u1ed5i, r\u1ea5t nhi\u1ec1u t\u00edn hi\u1ec7u l\u1ea1c quan, nhi\u1ec1u nh\u1eadn \u0111\u1ecbnh cho r\u1eb1ng, \u0111\u1ed3 ch\u01a1i Vi\u1ec7t \u0111ang \u0111\u1ee9ng tr\u01b0\u1edbc c\u01a1 h\u1ed9i ng\u00e0n v\u00e0ng.  
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   Th\u1ecb tr\u01b0\u1eddng \u0111\u1ed3 ch\u01a1i h\u00e0ng \u201cMade in Viet Nam\u201d xu\u1ea5t hi\u1ec7n ng\u00e0y c\u00e0ng nhi\u1ec1u,
                                             phong ph\u00fa v\u00e0 h\u1ea5p d\u1eabn h\u01a1n<\/FONT><\/EM><\/STRONG><\/TD><\/TR><\/TBODY><\/TABLE>
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Sau h\u00e0ng lo\u1ea1t nh\u1eefng b\u00ea b\u1ed1i li\u00ean quan \u0111\u1ebfn \u0111\u1ed3 ch\u01a1i tr\u1ebb em xu\u1ea5t x\u1ee9 t\u1eeb Trung Qu\u1ed1c c\u00f3 ch\u1ee9a c\u00e1c ch\u1ea5t \u0111\u1ed9c h\u1ea1i th\u00ec ng\u01b0\u1eddi ti\u00eau d\u00f9ng trong n\u01b0\u1edbc \u0111ang d\u1ea7n t\u1ec9nh ng\u1ed9.<\/FONT><\/DIV>
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S\u1ef1 \u1ee7ng h\u1ed9 c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng<\/FONT><\/STRONG><\/EM><\/DIV>
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Phong tr\u00e0o t\u1ea9y chay Trung Qu\u1ed1c \u0111ang \u0111\u01b0\u1ee3c di\u1ec5n ra r\u1ea7m r\u1ed9 \u1edf kh\u1eafp m\u1ecdi n\u01a1i t\u1eeb ch\u1ee3 truy\u1ec1n th\u1ed1ng, si\u00eau th\u1ecb \u0111\u1ebfn c\u00e1c k\u00eanh mua s\u1eafm o­nline. V\u00e0 \u0111\u00f3 l\u00e0 nh\u1eefng l\u00fd do v\u00ec sao, n\u0103m nay khi m\u00f9a trung thu s\u1eafp \u0111\u1ebfn g\u1ea7n, tr\u00ean th\u1ecb tr\u01b0\u1eddng \u0111\u1ed3 ch\u01a1i h\u00e0ng \u201cMade in Viet Nam\u201d xu\u1ea5t hi\u1ec7n ng\u00e0y c\u00e0ng nhi\u1ec1u, phong ph\u00fa v\u00e0 h\u1ea5p d\u1eabn h\u01a1n. C\u00e1c DN trong n\u01b0\u1edbc \u0111\u00e3 m\u1ea1nh d\u1ea1n tung ra nhi\u1ec1u lo\u1ea1i \u0111\u00e8n l\u1ed3ng d\u00e0nh cho thi\u1ebfu nhi v\u1edbi gi\u00e1 ph\u1ea3i ch\u0103ng, ch\u1ec9 t\u1eeb 10.000 \u0111\u1ebfn 60.000 \u0111\u1ed3ng. C\u00f3 nh\u1eefng DN c\u00f2n tung ra c\u00e1c s\u1ea3n ph\u1ea9m v\u1edbi v\u1eadt li\u1ec7u ch\u1ee7 y\u1ebfu b\u1eb1ng gi\u1ea5y, d\u1ec5 l\u1eafp r\u00e1p, bao b\u00ec \u0111\u1eb9p v\u00e0 m\u1eabu m\u00e3 \u0111a d\u1ea1ng…<\/FONT><\/DIV>
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Tuy nhi\u00ean, v\u1eabn c\u00f3 nh\u1eefng DN v\u1eabn ch\u01b0a nh\u00ecn nh\u1eadn v\u00e0 n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c nh\u1eefng c\u01a1 h\u1ed9i n\u00e0y n\u00ean \u0111ang ph\u1ea3i \u0111\u1ed1i m\u1eb7t v\u1edbi r\u1ea5t nhi\u1ec1u kh\u00f3 kh\u0103n do kh\u00f4ng c\u1ea1nh tranh \u0111\u01b0\u1ee3c. C\u00e2u chuy\u1ec7n c\u1ee7a DN s\u1ea3n xu\u1ea5t \u0111\u1ed3 ch\u01a1i m\u00e0 ch\u01b0\u01a1ng tr\u00ecnh Ch\u00eca Kh\u00f3a Th\u00e0nh C\u00f4ng \u2013 CEO v\u1edbi ch\u1ee7 \u0111\u1ec1 \u201cB\u1ea3o v\u1ec7 quy\u1ec1n l\u1ee3i ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u2013 \u0110\u1ed1i ph\u00f3 v\u1edbi h\u00e0ng nh\u1eadp gi\u00e1 r\u1ebb\u201d \u0111\u1ec1 c\u1eadp \u0111\u1ebfn trong tu\u1ea7n v\u1eeba r\u1ed3i l\u00e0 v\u00ed d\u1ee5. Do m\u1ea5t kh\u1ea3 n\u0103ng c\u1ea1nh tranh v\u1edbi h\u00e0ng nh\u1eadp gi\u00e1 r\u1ebb, ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a DN gi\u1ea3m s\u00fat nghi\u00eam tr\u1ecdng.<\/FONT><\/DIV>
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Tr\u01b0\u1edbc t\u00ecnh h\u00ecnh \u0111\u00f3, c\u00e1c c\u1ed5 \u0111\u00f4ng c\u1ee7a DN mu\u1ed1n \u0111\u00f3ng c\u1eeda s\u1ea3n xu\u1ea5t \u0111\u1ec3 chuy\u1ec3n sang l\u00e0m th\u01b0\u01a1ng m\u1ea1i, chuy\u00ean nh\u1eadp h\u00e0ng gi\u00e1 r\u1ebb v\u1ec1 b\u00e1n. C\u00f2n CEO th\u00ec ph\u1ea3n \u0111\u1ed1i v\u00ec mu\u1ed1n gi\u1eef s\u1ea3n xu\u1ea5t, gi\u1eef th\u01b0\u01a1ng hi\u1ec7u v\u00e0 lo ng\u1ea1i h\u00e0ng nh\u1eadp gi\u00e1 r\u1ebb gi\u1edd \u0111ang b\u1ecb ng\u01b0\u1eddi ti\u00eau d\u00f9ng t\u1ea9y chay n\u00ean c\u01a1 h\u1ed9i th\u00e0nh c\u00f4ng r\u1ea5t th\u1ea5p. \u0110\u1ec3 gi\u00fap DN t\u00ecm \u0111\u01b0\u1ee3c l\u1ed1i tho\u00e1t trong t\u00ecnh c\u1ea3nh n\u00e0y, ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e3 m\u1eddi hai chuy\u00ean gia gi\u00e0u kinh nghi\u1ec7m l\u00e0 Ti\u1ebfn s\u0129 L\u00ea Th\u1ea9m D\u01b0\u01a1ng \u2013 Tr\u01b0\u1edfng khoa Qu\u1ea3n tr\u1ecb kinh doanh Tr\u01b0\u1eddng \u0110H Ng\u00e2n h\u00e0ng TP HCM v\u00e0 Ti\u1ebfn s\u0129 Tr\u1ea7n Qu\u1ed1c Vi\u1ec7t \u2013 Ph\u00f3 TG\u0110 T\u1eadp \u0111o\u00e0n Kinh \u0110\u00f4 \u0111\u1ebfn \u0111\u1ec3 t\u01b0 v\u1ea5n.<\/FONT><\/DIV>
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Chi\u1ebfn l\u01b0\u1ee3c n\u00e0o ?<\/FONT><\/STRONG><\/EM><\/DIV>
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Ti\u1ebfn s\u0129 Th\u1ea9m D\u01b0\u01a1ng cho r\u1eb1ng: Tr\u01b0\u1edbc ti\u00ean CEO ph\u1ea3i \u0111\u1ecbnh h\u01b0\u1edbng \u0111\u01b0\u1ee3c t\u01b0 t\u01b0\u1edfng chi\u1ebfn l\u01b0\u1ee3c cho DN m\u00ecnh nh\u01b0 sau: (1)- N\u1ebfu mu\u1ed1n t\u1ea5n c\u00f4ng \u0111\u1ed1i th\u1ee7 tr\u1ef1c di\u1ec7n th\u00ec ph\u1ea3i t\u00ecm c\u00e1i y\u1ebfu c\u1ee7a \u0111\u1ed1i th\u1ee7 \u0111\u1ec3 c\u1ea1nh tranh. (2)- N\u1ebfu \u0111\u1ecbnh h\u01b0\u1edbng t\u1edbi y\u1ebfu t\u1ed1 s\u1ea3n ph\u1ea9m th\u00ec ph\u1ea3i t\u1ea1o ra s\u1ef1 kh\u00e1c bi\u1ec7t trong s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh nh\u01b0ng gi\u00e1 b\u00e1n v\u1eabn b\u1eb1ng v\u1edbi gi\u00e1 c\u1ee7a h\u1ecd. (3) \u2013 N\u1ebfu h\u01b0\u1edbng t\u1edbi y\u1ebfu t\u1ed1 gi\u00e1 c\u1ea3 th\u00ec h\u1ea1 gi\u00e1 xu\u1ed1ng c\u00f2n m\u1ed9t n\u1eeda. Nh\u01b0ng ph\u01b0\u01a1ng \u00e1n t\u1ed1t nh\u1ea5t l\u00e0 ph\u01b0\u01a1ng \u00e1n th\u1ee9 4- v\u1eeba t\u1eadp trung v\u00e0o s\u1ea3n ph\u1ea9m v\u1eeba k\u1ebft h\u1ee3p \u0111\u00e1nh v\u00e0o gi\u00e1 c\u1ea3. T\u1ee9c l\u00e0 s\u1ea3n ph\u1ea9m ph\u1ea3i c\u00f3 s\u1ef1 kh\u00e1c bi\u1ec7t, \u0111a d\u1ea1ng v\u1ec1 m\u1eabu m\u00e3, k\u00edch c\u1ee1, m\u00e0u s\u1eafc v\u00e0 c\u00f4ng n\u0103ng. Nh\u01b0ng gi\u00e1 l\u1ea1i ph\u1ea3i ch\u0103ng v\u00e0 ph\u00f9 h\u1ee3p v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng\u201d. N\u1ebfu l\u00e0m \u0111\u01b0\u1ee3c nh\u01b0 v\u1eady th\u00ec CEO s\u1ebd thuy\u1ebft ph\u1ee5c \u0111\u01b0\u1ee3c c\u00e1c c\u1ed5 \u0111\u00f4ng v\u00e0 t\u00ecm \u0111\u01b0\u1ee3c h\u01b0\u1edbng \u0111i cho DN. C\u00f9ng \u0111\u1ed3ng t\u00ecnh v\u1edbi quan \u0111i\u1ec3m tr\u00ean, Ti\u1ebfn s\u0129 Tr\u1ea7n Qu\u1ed1c Vi\u1ec7t  cho r\u1eb1ng c\u00e1c c\u1ed5 \u0111\u00f4ng c\u0169ng c\u00f3 l\u00fd ri\u00eang c\u1ee7a h\u1ecd v\u00ec khi b\u1ecf ti\u1ec1n ra \u0111\u1ea7u t\u01b0 ai c\u0169ng mu\u1ed1n c\u00f3 l\u1ee3i nhu\u1eadn nh\u01b0ng n\u1ebfu x\u00e9t v\u1ec1 \u0111\u1ea1o l\u00fd, v\u00e0 tri\u1ebft l\u00fd kinh doanh th\u00ec ch\u1eafc ch\u1eafn h\u1ecd s\u1ebd \u0111\u1ed3ng c\u00e1ch ngh\u0129 v\u1edbi CEO. \u00d4ng c\u0169ng nh\u1ea5n m\u1ea1nh r\u1eb1ng ph\u01b0\u01a1ng \u00e1n CEO \u0111\u01b0a ra l\u00e0 r\u1ea5t \u0111\u00fang nh\u01b0ng c\u1ea7n \u0111\u01b0a ra c\u00e1c l\u00fd l\u1ebd \u0111\u1ec3 thuy\u1ebft ph\u1ee5c h\u01a1n. Trong tr\u01b0\u1eddng h\u1ee3p n\u00e0y c\u1ea7n gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 quan \u0111i\u1ec3m tr\u01b0\u1edbc r\u1ed3i m\u1edbi \u0111\u1ebfn s\u1ef1 vi\u1ec7c v\u00e0 th\u00f4ng th\u01b0\u1eddng c\u00f3 3 c\u1ea5p gi\u1ea3i quy\u1ebft nh\u01b0 sau: C\u1ea5p 1 \u2013 T\u1ea7m nh\u00ecn, s\u1ee9 m\u1ec7nh, tri\u1ebft l\u00ed, \u0111\u1ea1o \u0111\u1ee9c kinh doanh.  C\u1ea5p 2 \u2013 C\u1ea5p chi\u1ebfn l\u01b0\u1ee3c: \u0110\u00e2y l\u00e0 con \u0111\u01b0\u1eddng DN s\u1ebd \u0111i \u0111\u1ec3 \u0111\u1ea1t \u0111\u1ebfn t\u1ea7m nh\u00ecn c\u1ee7a m\u00ecnh v\u00e0 c\u1ea5p 3 \u2013 C\u1ea5p chi\u1ebfn thu\u1eadt hay n\u00f3i c\u00e1ch kh\u00e1c l\u00e0 kh\u1ea3 n\u0103ng xoay s\u1edf trong t\u1eebng t\u00ecnh hu\u1ed1ng g\u1eb7p ph\u1ea3i tr\u00ean con \u0111\u01b0\u1eddng chi\u1ebfn l\u01b0\u1ee3c m\u00e0  DN v\u1ea1ch ra.<\/FONT><\/DIV>
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Trong t\u00ecnh hu\u1ed1ng n\u00e0y CEO ph\u1ea3i d\u00f9ng t\u1edbi c\u1ea5p 1 v\u00e0 c\u1ea5p 2 \u0111\u1ec3 thuy\u1ebft ph\u1ee5c c\u00e1c c\u1ed5 \u0111\u00f4ng th\u00ec m\u1edbi c\u00f3 k\u1ebft qu\u1ea3 t\u1ed1t. N\u1ebfu b\u1eaft bu\u1ed9c ph\u1ea3i ch\u1ea5p nh\u1eadn ph\u01b0\u01a1ng \u00e1n nh\u1eadp h\u00e0ng gi\u00e1 r\u1ebb v\u1ec1 b\u00e1n th\u00ec c\u1ea7n x\u00e1c \u0111\u00ednh \u0111\u00f3 l\u00e0 c\u00e1ch l\u00e0m ng\u1eafn h\u1ea1n . B\u00ean c\u1ea1nh \u0111\u00f3, \u00f4ng c\u0169ng khuy\u00ean CEO n\u00ean t\u1eadn d\u1ee5ng th\u1eddi \u0111i\u1ec3m v\u00e0ng hi\u1ec7n nay l\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111ang c\u00f3 xu h\u01b0\u1edbng quay v\u1ec1 \u1ee7ng h\u1ed9 h\u00e0ng VN v\u00e0 t\u1ea9y chay h\u00e0ng nh\u1eadp gi\u00e1 r\u1ebb.

<\/FONT>                                                                Theo L\u01b0\u01a1ng Chi
                                                            D\u0110DN (ng\u00e0y 7\/9\/2014) <\/FONT><\/EM><\/STRONG><\/DIV><\/p>\n","protected":false},"excerpt":{"rendered":"

Theo b\u00e1o c\u00e1o t\u1ed5ng k\u1ebft c\u1ee7a B\u1ed9 Khoa h\u1ecdc v\u00e0 C\u00f4ng ngh\u1ec7, n\u0103m 2013 VN c\u00f3 \u0111\u1ebfn 90% \u0111\u1ed3 ch\u01a1i tr\u1ebb em l\u01b0u th\u00f4ng tr\u00ean th\u1ecb tr\u01b0\u1eddng c\u00f3 ngu\u1ed3n g\u1ed1c t\u1eeb Trung Qu\u1ed1c. Tuy nhi\u00ean, n\u0103m nay t\u00ecnh h\u00ecnh d\u01b0\u1eddng nh\u01b0 \u0111\u00e3 thay \u0111\u1ed5i, r\u1ea5t nhi\u1ec1u t\u00edn hi\u1ec7u l\u1ea1c quan, nhi\u1ec1u nh\u1eadn \u0111\u1ecbnh cho r\u1eb1ng, […]<\/p>\n","protected":false},"author":2,"featured_media":20736,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[63],"tags":[],"_links":{"self":[{"href":"https:\/\/dntieubieuna.vn\/index.php?rest_route=\/wp\/v2\/posts\/20740"}],"collection":[{"href":"https:\/\/dntieubieuna.vn\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dntieubieuna.vn\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dntieubieuna.vn\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/dntieubieuna.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=20740"}],"version-history":[{"count":0,"href":"https:\/\/dntieubieuna.vn\/index.php?rest_route=\/wp\/v2\/posts\/20740\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dntieubieuna.vn\/index.php?rest_route=\/wp\/v2\/media\/20736"}],"wp:attachment":[{"href":"https:\/\/dntieubieuna.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=20740"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dntieubieuna.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=20740"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dntieubieuna.vn\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=20740"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}