{"id":18199,"date":"2010-09-01T11:02:25","date_gmt":"2010-09-01T11:02:25","guid":{"rendered":""},"modified":"2010-09-01T11:02:25","modified_gmt":"2010-09-01T11:02:25","slug":"cham-soc-tot-de-khach-hang-thuc-su-la-thuong-de","status":"publish","type":"post","link":"https:\/\/dntieubieuna.vn\/?p=18199","title":{"rendered":"Ch\u0103m s\u00f3c t\u1ed1t \u0111\u1ec3 kh\u00e1ch h\u00e0ng th\u1ef1c s\u1ef1 l\u00e0 th\u01b0\u1ee3ng \u0111\u1ebf"},"content":{"rendered":"<p><DIV class=body_detail sizset=\"0\" sizcache=\"0\"><DIV style=\"TEXT-ALIGN: justify\"><STRONG><FONT color=#0000ff>D\u1ecbch v\u1ee5 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng (CSKH) \u0111\u01b0\u1ee3c xem nh\u01b0 &#8220;v\u0169 kh\u00ed&#8221; c\u1ea1nh tranh t\u1ed1i \u01b0u c\u1ee7a doanh nghi\u1ec7p (DN), nh\u1ea5t l\u00e0 khi th\u1ecb tr\u01b0\u1eddng b\u00e1n l\u1ebb ng\u00e0y c\u00e0ng m\u1edf r\u1ed9ng. Tuy nhi\u00ean, &#8220;v\u0169 kh\u00ed&#8221; n\u00e0y l\u1ea1i ch\u01b0a \u0111\u01b0\u1ee3c DN s\u1eed d\u1ee5ng hi\u1ec7u qu\u1ea3 v\u00e0 th\u1ef1c t\u1ebf l\u00e0 kh\u00f4ng \u00edt &#8220;th\u01b0\u1ee3ng \u0111\u1ebf&#8221; v\u1eabn ph\u1ea3i &#8220;r\u1ea7u l\u00f2ng&#8221; khi ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a d\u1ecbch v\u1ee5 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng c\u00f2n b\u1ed9c l\u1ed9 nhi\u1ec1u khi\u1ebfm khuy\u1ebft.<\/FONT><\/STRONG><BR><FONT color=#0000ff>&nbsp;<\/FONT><\/DIV><DIV style=\"TEXT-ALIGN: center\" sizset=\"0\" sizcache=\"0\"><FONT color=#0000ff><IMG height=263 alt=\"\" src=\"http:\/\/www.hanoimoi.com.vn\/Uploads\/pico-Plaza(1).jpg\" width=400 align=absMiddle><\/FONT><FONT color=#800000><EM><STRONG><SPAN style=\"COLOR: rgb(0,0,255)\"><SPAN style=\"FONT-SIZE: 10pt; FONT-FAMILY: Arial\"><BR><FONT color=#800000>Kh\u00e1ch h\u00e0ng tham quan s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c b\u00e0y b\u00e1n t\u1ea1i <\/FONT><\/SPAN><\/SPAN><?XML:NAMESPACE PREFIX = ST1 \/><ST1:PLACE><FONT color=#800000><ST1:PLACENAME><SPAN style=\"COLOR: rgb(0,0,255)\"><SPAN style=\"FONT-SIZE: 10pt; FONT-FAMILY: Arial\">Pico<\/SPAN><\/SPAN><\/ST1:PLACENAME><ST1:PLACETYPE><SPAN style=\"COLOR: rgb(0,0,255)\"><SPAN style=\"FONT-SIZE: 10pt; FONT-FAMILY: Arial\">Plaza<\/SPAN><\/SPAN><\/ST1:PLACETYPE><\/FONT><\/ST1:PLACE><\/STRONG><\/EM><SPAN style=\"COLOR: rgb(0,0,255)\"><SPAN style=\"FONT-SIZE: 10pt; FONT-FAMILY: Arial\"><EM><STRONG><FONT color=#800000>.<\/FONT><\/STRONG><\/EM>&nbsp;&nbsp;&nbsp; <BR><\/SPAN><\/SPAN><SPAN style=\"FONT-SIZE: 10pt; FONT-FAMILY: Arial\"><?XML:NAMESPACE PREFIX = O \/><O:P><\/O:P><\/SPAN><\/FONT><\/META><\/META><\/META><\/META><\/DIV><DIV style=\"TEXT-ALIGN: justify\"><FONT color=#0000ff><BR>L\u00e2u nay, kh\u00e1i ni\u1ec7m CSKH v\u1eabn \u0111\u01b0\u1ee3c hi\u1ec3u \u0111\u01a1n thu\u1ea7n l\u00e0 s\u1ef1 ni\u1ec1m n\u1edf, \u00e2n c\u1ea7n c\u1ee7a c\u00e1c nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng. Tuy nhi\u00ean, ti\u1ebfp x\u00fac v\u1edbi kh\u00e1ch ch\u1ec9 l\u00e0 m\u1ed9t ph\u1ea7n r\u1ea5t nh\u1ecf trong chi\u1ebfn l\u01b0\u1ee3c CSKH. C\u00f3 th\u1ec3 l\u1ea5y v\u00ed d\u1ee5 v\u1ec1 th\u1ecb tr\u01b0\u1eddng \u0111i\u1ec7n m\u00e1y, m\u1ed9t th\u1ecb tr\u01b0\u1eddng \u0111ang \u0111\u01b0\u1ee3c m\u1edf r\u1ed9ng v\u1edbi s\u1ef1 \u0111\u1ea7u t\u01b0 kh\u00e1 quy m\u00f4. H\u1ea7u h\u1ebft trung t\u00e2m \u0111i\u1ec7n m\u00e1y l\u1edbn nh\u01b0 Nguy\u1ec5n Kim, Pico, Vi\u1ec7t Long, Tr\u1ea7n Anh\u2026 \u0111\u1ec1u x\u00e2y d\u1ef1ng \u0111\u1ed9i ng\u0169 nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng ni\u1ec1m n\u1edf v\u1edbi \u0111\u1ed3ng ph\u1ee5c tr\u1ebb trung, t\u01b0\u01a1i t\u1eafn, song kh\u00f4ng ph\u1ea3i trung t\u00e2m n\u00e0o c\u0169ng \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 cao v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5 CSKH. \u0110\u01a1n gi\u1ea3n, b\u1edfi sau nh\u1eefng l\u1eddi m\u1eddi ch\u00e0o l\u1ecbch s\u1ef1, \u0111i\u1ec1u kh\u00e1ch h\u00e0ng mong mu\u1ed1n nh\u1eadn \u0111\u01b0\u1ee3c l\u00e0 nh\u1eefng s\u1ea3n ph\u1ea9m \u0111\u00e1ng tin c\u1eady v\u00e0 d\u1ecbch v\u1ee5 \u0111\u1ea1t ti\u00eau chu\u1ea9n. V\u1ec1 v\u1ea5n \u0111\u1ec1 n\u00e0y, c\u0169ng c\u00f3 m\u1ed9t s\u1ed1 trung t\u00e2m \u0111i\u1ec7n m\u00e1y l\u00e0m \u0111\u01b0\u1ee3c, nh\u01b0ng kh\u00f4ng ph\u1ea3i l\u00fac n\u00e0o c\u0169ng &#8220;vui l\u00f2ng kh\u00e1ch \u0111\u1ebfn, v\u1eeba l\u00f2ng kh\u00e1ch \u0111i&#8221;. C\u00f2n nh\u1edb c\u00e1ch \u0111\u00e2y kh\u00f4ng l\u00e2u, chuy\u1ec7n kh\u00e1ch h\u00e0ng chen l\u1ea5n, d\u1eabm \u0111\u1ea1p l\u00ean nhau \u0111\u1ec3 mua h\u00e0ng khuy\u1ebfn m\u00e3i nh\u00e2n d\u1ecbp khai tr\u01b0\u01a1ng chi nh\u00e1nh c\u1ee7a m\u1ed9t trung t\u00e2m \u0111i\u1ec7n m\u00e1y c\u00f3 ti\u1ebfng t\u1ea1i H\u00e0 N\u1ed9i \u0111\u00e3 tr\u1edf th\u00e0nh n\u1ed7i b\u1ee9c x\u00fac v\u1edbi kh\u00f4ng \u00edt ng\u01b0\u1eddi ti\u00eau d\u00f9ng. Ch\u1ec9 v\u00ec c\u00e1ch th\u1ee9c t\u1ed5 ch\u1ee9c ch\u01b0a t\u1ed1t, m\u00e0 trung t\u00e2m n\u00e0y \u0111\u00e3 b\u1ecb \u0111\u00e1nh gi\u00e1 l\u00e0 &#8220;ng\u01b0\u1ee3c \u0111\u00e3i&#8221; kh\u00e1ch h\u00e0ng v\u00e0 h\u1ecd \u0111\u00e3 b\u1ecb m\u1ea5t \u0111i kh\u00f4ng \u00edt kh\u00e1ch h\u00e0ng do &#8220;m\u1ed9t m\u1eaft x\u00edch&#8221; trong d\u00e2y chuy\u1ec1n CSKH b\u1ecb l\u1ed7i. <BR><BR>Th\u1ef1c t\u1ebf tr\u00ean cho th\u1ea5y, khi th\u1ecb tr\u01b0\u1eddng m\u1edf r\u1ed9ng, do c\u1ea1nh tranh nhau n\u00ean s\u1ea3n ph\u1ea9m \u0111i\u1ec7n m\u00e1y th\u01b0\u1eddng \u0111\u01b0\u1ee3c c\u00e1c si\u00eau th\u1ecb \u0111\u01b0a ra v\u1edbi m\u1ed9t m\u1ee9c gi\u00e1 ch\u00eanh nhau kh\u00f4ng nhi\u1ec1u, th\u1eadm ch\u00ed b\u1eb1ng nhau. Do v\u1eady, y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh s\u1ef1 l\u1ef1a ch\u1ecdn c\u1ee7a kh\u00e1ch h\u00e0ng l\u00e0 ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5 CSKH, trong \u0111\u00f3 c\u00f3 3 y\u1ebfu t\u1ed1 then ch\u1ed1t l\u00e0: S\u1ea3n ph\u1ea9m, thu\u1eadn ti\u1ec7n v\u00e0 con ng\u01b0\u1eddi. Ch\u1ec9 c\u1ea7n 1 trong 3 y\u1ebfu t\u1ed1 tr\u00ean c\u00f3 khi\u1ebfm khuy\u1ebft, DN c\u00f3 th\u1ec3 b\u1ecf l\u1ee1 nhi\u1ec1u c\u01a1 h\u1ed9i \u0111\u1ec3 kh\u00e1ch h\u00e0ng t\u00ecm \u0111\u1ebfn v\u00e0 tr\u1edf l\u1ea1i mua s\u1eafm. <BR><BR>\u00d4ng Ng\u00f4 Thi\u1ebft H\u00f9ng, Ph\u00f3 Gi\u00e1m \u0111\u1ed1c C\u00f4ng ty CP Pico, \u0111\u01a1n v\u1ecb \u0111ang s\u1edf h\u1eefu kh\u1ea9u hi\u1ec7u th\u01b0\u01a1ng m\u1ea1i h\u1ea5p d\u1eabn &#8220;Ti\u00ean phong trong s\u1ee9 m\u1ec7nh ph\u1ee5c v\u1ee5&#8221; \u0111\u00e3 chia s\u1ebb: &#8220;M\u1eb7c d\u00f9 \u0111\u00e3 c\u00f3 chi\u1ebfn l\u01b0\u1ee3c kh\u00e1 b\u00e0i b\u1ea3n trong ho\u1ea1t \u0111\u1ed9ng CSKH, nh\u01b0ng Pico c\u0169ng \u0111\u00e3 v\u1ea5p ph\u1ea3i m\u1ed9t v\u00e0i tr\u01b0\u1eddng h\u1ee3p d\u1eabn \u0111\u1ebfn ph\u1ea3n \u1ee9ng gay g\u1eaft c\u1ee7a kh\u00e1ch h\u00e0ng. Nh\u1eefng s\u01a1 su\u1ea5t nh\u1ecf, song l\u1ea1i l\u00e0 b\u00e0i h\u1ecdc l\u1edbn \u0111\u1ed1i v\u1edbi Pico. Kh\u00f4ng ch\u1ec9 c\u00f3 s\u1ea3n ph\u1ea9m t\u1ed1t l\u00e0 \u0111\u1ee7, b\u00e1n h\u00e0ng ra sao, h\u1eadu m\u00e3i, b\u1ea3o h\u00e0nh nh\u01b0 th\u1ebf n\u00e0o c\u0169ng h\u1ebft s\u1ee9c quan tr\u1ecdng\u2026 B\u1edfi, nh\u1eefng d\u1ecbch v\u1ee5 n\u00e0y s\u1ebd quy\u1ebft \u0111\u1ecbnh cho ho\u1ea1t \u0111\u1ed9ng kinh doanh th\u00e0nh c\u00f4ng hay kh\u00f4ng&#8230;&#8221;.<BR><BR>\u0110\u01b0\u1ee3c bi\u1ebft, b\u00ean c\u1ea1nh 2 si\u00eau th\u1ecb \u0111i\u1ec7n m\u00e1y t\u1ea1i 76 Nguy\u1ec5n Tr\u00e3i v\u00e0 35 Hai B\u00e0 Tr\u01b0ng, th\u00e1ng 10-2010, Pico s\u1ebd khai tr\u01b0\u01a1ng th\u00eam 1 si\u00eau th\u1ecb \u0111i\u1ec7n m\u00e1y m\u1edbi t\u1ea1i 173 Xu\u00e2n Th\u1ee7y (C\u1ea7u Gi\u1ea5y-H\u00e0 N\u1ed9i). C\u00f9ng v\u1edbi Pico 173 Xu\u00e2n Th\u1ee7y \u0111i v\u00e0o ho\u1ea1t \u0111\u1ed9ng, Trung t\u00e2m CSKH c\u1ee7a Pico s\u1ebd \u0111\u01b0\u1ee3c t\u00e1ch ri\u00eang, ho\u1ea1t \u0111\u1ed9ng \u0111\u1ed9c l\u1eadp v\u1edbi di\u1ec7n t\u00edch r\u1ed9ng g\u1ea5p h\u00e0ng ch\u1ee5c l\u1ea7n. B\u00ean c\u1ea1nh \u0111\u00f3, t\u1ea1i m\u1ed7i si\u00eau th\u1ecb s\u1ebd c\u00f3 m\u1ed9t b\u1ed9 ph\u1eadn CSKH ri\u00eang, tr\u1ef1c ti\u1ebfp x\u1eed l\u00fd c\u00e1c ho\u1ea1t \u0111\u1ed9ng c\u1ee7a m\u1ed7i \u0111i\u1ec3m b\u00e1n\u2026 v\u1edbi t\u1ed5ng s\u1ed1 nh\u00e2n vi\u00ean cho d\u1ecbch v\u1ee5 CSKH t\u1edbi h\u01a1n 130 ng\u01b0\u1eddi (t\u0103ng 65 l\u1ea7n so v\u1edbi ng\u00e0y \u0111\u1ea7u ho\u1ea1t \u0111\u1ed9ng). &#8220;Tr\u01b0\u1edbc th\u1ef1c t\u1ebf nhi\u1ec1u kh\u00e1ch h\u00e0ng b\u1ee9c x\u00fac v\u00ec c\u00e1c c\u1eeda h\u00e0ng &#8220;\u0111em con b\u1ecf ch\u1ee3&#8221;, kh\u00f4ng th\u1ef1c hi\u1ec7n \u0111\u00fang ch\u1ebf \u0111\u1ed9 b\u1ea3o h\u00e0nh nh\u01b0 \u0111\u00e3 cam k\u1ebft, b\u1ecf m\u1eb7c nh\u1eefng quy\u1ec1n l\u1ee3i thi\u1ebft y\u1ebfu c\u1ee7a h\u1ecd\u2026 t\u1edbi \u0111\u00e2y, Trung t\u00e2m CSKH c\u1ee7a Pico d\u1ef1 ki\u1ebfn s\u1ebd nh\u1eadn b\u1ea3o h\u00e0nh mi\u1ec5n ph\u00ed cho c\u00e1c s\u1ea3n ph\u1ea9m, k\u1ec3 c\u1ea3 s\u1ea3n ph\u1ea9m \u0111\u00e3 h\u1ebft h\u1ea1n b\u1ea3o h\u00e0nh. V\u1edbi n\u1ed7 l\u1ef1c n\u00e0y, tu\u1ed5i th\u1ecd c\u1ee7a s\u1ea3n ph\u1ea9m kh\u00f4ng ch\u1ec9 k\u00e9o d\u00e0i h\u01a1n, m\u00e0 kh\u00e1ch h\u00e0ng s\u1ebd y\u00ean t\u00e2m khi nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 ch\u0103m s\u00f3c t\u1eadn t\u00ecnh t\u1eeb ph\u00eda nh\u00e0 cung c\u1ea5p&#8221; &#8211; \u00f4ng Ng\u00f4 Thi\u1ebft H\u00f9ng cho bi\u1ebft th\u00eam.<BR><BR>Kh\u00f4ng ri\u00eang g\u00ec Pico m\u00e0 c\u00f3 nhi\u1ec1u DN \u0111\u00e3 b\u1eaft \u0111\u1ea7u \u00fd th\u1ee9c r\u00f5 h\u01a1n v\u1ec1 t\u00ednh quy\u1ebft \u0111\u1ecbnh c\u1ee7a d\u1ecbch v\u1ee5 CSKH. Tuy nhi\u00ean, \u0111\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c nh\u1eefng \u0111i\u1ec1u kh\u00e1ch h\u00e0ng th\u1ef1c s\u1ef1 mu\u1ed1n, m\u1ed7i DN c\u1ea7n c\u00f3 nh\u1eefng h\u00e0nh \u0111\u1ed9ng c\u1ee5 th\u1ec3 h\u01a1n \u0111\u1ec3 n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a d\u1ecbch v\u1ee5 CSKH \u1edf t\u1ea5t c\u1ea3 c\u00e1c kh\u00e2u, t\u1eeb l\u1ef1a ch\u1ecdn s\u1ea3n ph\u1ea9m, qu\u1ea3ng b\u00e1, b\u00e1n h\u00e0ng, v\u1eadn chuy\u1ec3n \u0111\u1ebfn h\u1eadu m\u00e3i\u2026<\/FONT><\/DIV><\/DIV><DIV class=author><BR><FONT color=#0000ff>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <\/FONT><FONT color=#0000ff>&nbsp;<STRONG><EM>Theo H\u00e0 N\u1ed9i m\u1edbi<\/EM><\/STRONG><\/FONT><\/DIV><\/p>\n","protected":false},"excerpt":{"rendered":"<p>D\u1ecbch v\u1ee5 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng (CSKH) \u0111\u01b0\u1ee3c xem nh\u01b0 &#8220;v\u0169 kh\u00ed&#8221; c\u1ea1nh tranh t\u1ed1i \u01b0u c\u1ee7a doanh nghi\u1ec7p (DN), nh\u1ea5t l\u00e0 khi th\u1ecb tr\u01b0\u1eddng b\u00e1n l\u1ebb ng\u00e0y c\u00e0ng m\u1edf r\u1ed9ng. Tuy nhi\u00ean, &#8220;v\u0169 kh\u00ed&#8221; n\u00e0y l\u1ea1i ch\u01b0a \u0111\u01b0\u1ee3c DN s\u1eed d\u1ee5ng hi\u1ec7u qu\u1ea3 v\u00e0 th\u1ef1c t\u1ebf l\u00e0 kh\u00f4ng \u00edt &#8220;th\u01b0\u1ee3ng \u0111\u1ebf&#8221; v\u1eabn ph\u1ea3i &#8220;r\u1ea7u [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":18194,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[65],"tags":[],"_links":{"self":[{"href":"https:\/\/dntieubieuna.vn\/index.php?rest_route=\/wp\/v2\/posts\/18199"}],"collection":[{"href":"https:\/\/dntieubieuna.vn\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dntieubieuna.vn\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dntieubieuna.vn\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/dntieubieuna.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=18199"}],"version-history":[{"count":0,"href":"https:\/\/dntieubieuna.vn\/index.php?rest_route=\/wp\/v2\/posts\/18199\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dntieubieuna.vn\/index.php?rest_route=\/wp\/v2\/media\/18194"}],"wp:attachment":[{"href":"https:\/\/dntieubieuna.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=18199"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dntieubieuna.vn\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=18199"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dntieubieuna.vn\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=18199"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}